The Goshala means a "place where cows are cared for". The project's primary aim is to protect indigenous cows from slaughter and to increase their numbers. Since ages, man has shared a unique relationship of interdependence with the cow.

In ancient times farmers depended on cows to cultivate farm land, besides which cows were useful in a variety of ways such as providing milk - a vital food source for the populace. Caring for cows is service to the society. The Goshala also aims to revive the ancient Indian practice of using cow excretions for useful purposes such as gomutra (cow urine), which has medicinal value, and gobar (cowdung), which is used as a disinfectant in homes and a fertilizer in the fields, ideal for promoting cheap chemical free organic farming.

This practice has been recently implemented with great success in the Vidarbha district of Maharashtra where farmers have been facing heavy debt incurred by the use of artificial chemical fertilizers. Nearly all the Art of Living Ashrams in India have their own Goshalas, preserving rare indigenous cows and providing a model to Indian farmers for zero budget organic farming.


Sri Sri Ayurveda Panchakarma Division

Sri Sri Ayurveda Panchakarma is an initiative of The Art of Living Foundation - established with a global vision of bringing the best of Ayurveda to the world. With a bouquet of services ranging across traditional Ayurvedic therapies, lifestyle treatments, spa and beauty treatments, the centre blends ancient Ayurvedic sciences within a modern environment.

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HIV-AIDS Awareness for Rural Adolescent (HARA)

Ved Vignan Maha Vidya Peeth (VVMVP) started the project HARA (HIV-Aids Awareness for Rural Adolescent) in January 2009 in order to create awareness on HIV-AIDS in Rural India. Considering the rapidly growing rate of HIV-Aids, it has become imperative that the information reaches the farthest rural areas of India. Volunteers of The Art of Living are trained in order to create awareness on this issue thus contributing to the overall prevention of HIV in the larger community. The core aim of this project is to improve the health awareness level of adolescents with a final goal of promoting hygiene and health of adolescents in rural communities.


Back to the Roots

Back to the Roots is a rural development program for maintaining and strengthening the socio-economic and cultural heritage of Andhra Pradesh, restoring family values, promoting education in health and hygiene, and developing self-reliant, self-sufficient and self-governing model villages.

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